​Samsung launches Bixby 2.0 everywhere plan, consolidates IoT efforts: Will developers bite?

Amazon has its Alexa everywhere strategy. Google Assistant has Android for distribution. Apple has Siri throughout its products. And now Samsung is trying to get its Bixby platform a little more love via distribution and more touch points for developers. Samsung’s master plan is to embed its Bixby digital assistant in more of its core products and then take that reach and woo developers. Will it work? It’s not clear, but Bixby 2.0 will at least have more business strategy behind it than the first version. At its developer conference in San Francisco, Samsung’s DJ Koh, president of Samsung’s […]