Square Strategy Teardown: From IPO Downround To $13B Fintech Bank Of The Future Contender

Square Strategy Teardown: From IPO Downround To $13B Fintech Bank Of The Future Contender

Since its IPO, Square has grown its market cap by over $10B, using data from its core payments business to expand into loans, payroll, and more. As Square awaits the fate of its bank charter application, we analyze how its hiring, investments, M&A, and product development are informing its strategy ahead. Square launched in 2009 with an initial product that enabled sellers to accept card payments using a smartphone-attachable magnetic stripe dongle. Since then, Square (NYSE: SQ, Mkt Cap: $13.7B) has evolved its product and service line into a much broader suite, encompassing small business loans, payroll, food delivery, […]