Content marketing and IoT: How brands can achieve success

Content marketing and IoT: How brands can achieve success

The internet of things (IoT) is a growing internet trend which promises to keep everyone constantly connected while devices could also exchange information. With the IoT, products are smart and more efficient that they can be used to market in a way that was once considered impossible. Research says that there were approximately 15.4 billion connected devices in 2015, and the number is predicted to grow to 30.7 billion in 2020 and 75.4 billion in 2025. The emerging IoT trend will transform the way we live our lives. And as the mobile growth progresses year-by-year, there will be many […]